Muthoottu Royal Gold has launched a discounted gold price initiative to engage shoppers during the Akshaya Tritiya festive season. Designed to promote investments, the business is offering a 2% discount on all gold products for a limited period.
“Akshaya Tritiya is celebrated across India as a day of new beginnings, prosperity, and wealth,” said Muthoottu Royal Gold’s promotor Arlin Mathew Muthoottu in a press release. “It is considered highly auspicious to invest in gold on this day. At Muthoottu Royal Gold, we understand the deep cultural and emotional resonance this day holds for our customers. That’s why our offerings go beyond products, they represent trust, legacy, and financial empowerment. Through our curated range of gold and silver collections, attractive discounts, and flexible investment schemes, we aim to make this Akshaya Tritiya truly meaningful for every household”
As part of the seasonal promotion, shoppers can purchase pure 999 to 24 carat gold coins, BIS hallmarked 916 to 22 carat gold ornaments, and a curated range of silver items from its head office at Royal Tower in Kaloor, Kochi, with distribution across India. Advance booking has now opened, enabling customers to reserve jewellery ahead of Akshaya Tritiya on April 30.
Through discounts, curated collections, and flexible investment plans, the business aims to make gold more accessible while aligning with the cultural values of the festival. Muthoottu Royal Gold is part of the Muthoottu M Mathew Group and is based in Kerala, according to its website.
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