(11/07/24) IHG has signed a franchise agreement with Meliora, part of Hayat
Construction, for the first Vignette Collection
hotel in Almaty, Kazakhstan.
Expected to open in the first half of 2027, the
95-room Vignette Collection hotel will form part of the Meliora mixed-used development, built
by Hayat Construction.
The new development will be located on the main road around the city centre, with direct
connection to and from airport and key attractions including Kok
Tobe Park, a popular recreation area with panoramic views of
Almaty.
From left: Karin Sheppard (IHG), Murat Kassanov (Hayat Construction Group & Kassanov Hotel Management) and Kenneth Macpherson (IHG)
“We are excited to be
growing our partnership with IHG Hotels & Resorts with the signing
of the first Vignette Collection in Kazakhstan,” said Murat Kassanov, Chairman of Hayat Construction
Group and Kassanov Hotel Management, which is the operating
company of InterContinental Istanbul. “IHG has been a
great partner with InterContinental Istanbul, and we believe its
Vignette Collection brand fits perfectly with our vision for our Meliora development. We look forward to debuting the brand and
providing the next generation of luxury and lifestyle travellers
with one-of-a-kind unforgettable luxury experiences once we open
our doors in early 2027.”
The property will become IHG’s second luxury and
lifestyle hotel in Kazakhstan, joining InterContinental Almaty.
Facilities at the Vignette Collection hotel will
include a restaurant
and bar, as well as a spa
and gym.
“We are
delighted to grow our long-standing partnership with Mr. Kassanov
and bring the first Vignette Collection property to Kazakhstan.
Almaty is the country’s cultural centre and the perfect location
for our Vignette Collection brand – bringing inspiration from its
surroundings, history and architecture, said Willemijn Geels, Vice
President, Development, Europe, IHG. “The signing of the Vignette Collection in Almaty
takes our signed and open properties to more than ten in the
country. It reflects the growing momentum of conversion deals we
continue to see across Europe, as more owners look to retain their
distinctive hotel identity, while benefitting from IHG’s global
scale, luxury & lifestyle expertise, and powerful IHG One Rewards
loyalty programme – something Vignette Collection offers
perfectly.”
The Vignette Collection brand launched in 2021 and
there are now 12 Vignette Collection hotels open around the world
with a further 23 in the pipeline. IHG is targeting the brand to grow globally to more than 100 properties within 10
years.
See also:
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Kazybayeva; and
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4K
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